Luvvie Ajayi is a New York Times best-selling author, speaker and digital strategist who thrives at the intersection of comedy, technology and activism. A thirteen-year blogging veteran, she is the voice behind Awesomely Luvvie, a widely-respected humor blog that covers everything pop culture – from TV, movies and technology to travel, race and life’s random adventures.
It was her blog that inspired Luvvie’s debut book, I’M JUDGING YOU: The Do-Better Manual, which was released in September 2016, and instantly hit the New York Times best-seller’s list. It is a collection of essays that critiques our fame-obsessed, social media-centric lives, while encouraging us to do better. The book is the good, yet snarky, angel on your shoulder, in word form.
The drive to leave the world better than she found it is the foundation of her work with The Red Pump Project. In 2009, she partnered with Karyn Brianne Lee to create The Red Pump Project, a nonprofit that raises awareness about the impact of HIV/AIDS on women and girls. As Executive Director, she leads the national executive team and network of ambassadors in four states. Red Pump’s work has earned them a Congressional Record from the U.S. House of Representatives and Resolutions by the Illinois State Senate as well as the City Council of Chicago. They’ve been featured on the Huffington Post, in EBONY Magazine, the Chicago Sun-Times, A&U Magazine, NBC and more.
Luvvie’s work as a culture critic and activist has brought her much acclaim. She was selected as a part of Oprah Winfrey’s inaugural Supersoul100 list in 2016, as someone who “elevates humanity.” She was voted as the Influencer of the Year at the 2016 Iris Awards and was chosen as a 2015 Black Innovator by XFINITY Comcast. She is also a past winner of the Women’s Media Center’s Social Media Award for using her voice and humor for pop culture critique and gender and racial justice.
Luvvie is a former contributing editor and columnist for TheGrio, wrote Scandal recaps for Vulture, and has written for EBONY, Clutch Magazine and Uptown Magazine. She has been featured by ESSENCE, Good Housekeeping, Chicago Sun-Times, Africa.com, AOL.com, Black Enterprise, The Root, BET and more.
A sought-after speaker, host and correspondent, Luvvie leverages her background in marketing, communications and new media to present on topics related to blogging, branding, nonprofits, activism and humor. She has interviewed bosses like Oprah Winfrey, Geena Davis, Gloria Steinem and Shonda Rhimes. The alum of the University of Illinois has also spoken on several notable stages in the U.S. and around the world. They include: The White House, TedXColumbiaCollege, SXSW, Social Media Week (Nigeria, South Africa), U.S. Embassy Port-au-Prince (Haiti) Techne Summit (Egypt), National Association of Black Journalists Conference, Nonprofit Technology Conference, SAG/AFTRA Broadcast Conference, among others.
She is the creator and Editor-in-Chief of Awesomely Techie, a resource site for writers, bloggers, entrepreneurs, small business owners and everyday people who want to use technology to make their work and personal lives more efficient.
Her love language is shoes. Her superpower is her side-eye.